35 Habits: #2 Read Voraciously
“My first job at Warner Bros. was preparing a daily press packet without internet. I had to read everything physically, clip pertinent articles, copy and distribute them to execs. This job taught me the power one garners by knowing everything that’s going on in business and the world — who’s doing well and might be a candidate for a sale of a popular Warner Bros. TV series or movie and who is in trouble and might need a hit TV series or movie. One needs to be able to converse with other executives intelligently about their business.”
–Eric Frankel, founder and CEO of AdGreetz, a cloud-based SaaS platform that empowers brands such as Intel, NBC, and Toyota to deploy relevant, personalized video messages that build stronger customer relationships and increase engagement, activation, and revenue.
I’m always looking for new opportunities to learn from others who are successful, even if it’s only a small suggestion here or an interesting tip there. I’ll post a new one each morning, as we work through “The Daily Habits of 35 People at the Top of Their Game”, and learn from 35 successful entrepreneurs, founders and executives.