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“Entrepreneurs always pitch their idea as ‘the X of Y,’ so this is going to be ‘the Microsoft of food.’ And yet disruptive innovations usually don’t have that character. Most of the time, if something seems like a good idea, it probably isn’t.”
–Eric Ries, Silicon Valley entrepreneur

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“Eric Ries2” by Margot Duane 2012 Licensed under CC BY-SA 2.0 via Wikimedia Commons